Privacy Policy
Last Updated andEffective as of: March 10th, 2025
UniversityPlace Asset Management (“UPLAM”, “we”,“our,” or “us”) understands that privacy is important to our users, and protecting your personal information is our priority. This Privacy Policy discloses our practices regarding information collection and usage for www.uplam.com (the “Website”).
Overview
• We collect Individually Identifiable Information (as defined below) from users of our Website when it is voluntarily provided to us and use it for the purposes for which it was provided (see Information We Collect and How We Collect It and How We Use Your Information).
• We automatically collect information from users of our Website for analytical and marketing purposes (see Information We Collect and How We Collect It and How We Use Your Information).
• We will not use or share information we collect from you with anyone except as described in this Privacy Policy.
You can exercise certain rights regarding your information as described in the YOUR RIGHTS, CHOICES AND OPT OUT section below.
Accessibility: Special assistance is available for persons with disabilities. If you need assistance accessing our Website, please email us at rm@uplam.com.
By accessing or using the Website, you agree to this Privacy Policy. If you do not agree with our policies and practices, you should not use the Website or otherwise provide us with Individually Identifiable Information.
If you have questions, you can always contact us using the information in the section below titled Contact.
Information We Collect and How We Collect It
We may collect information, including Individually Identifiable Information, when you provide such information to us directly, such as when you send us an email, fill out a form on the Website or otherwise interact with us. Your provision of your Individually Identifiable Information to us is completely voluntary. “Individually Identifiable Information” is information that specifically identifies you as an individual. We do not collect Individually Identifiable Information unless you submit that information to us.
Types of Individually Identifiable Information we may collect directly from you includes: name, email address, physical address and telephone number.
We, our service providers, or our third-party partners may also automatically collect information from you when you visit our Website through cookies and other tracking technologies. Such information does not directly identify you as an individual and may include:
· Cookies and Similar Technology
We may store some information on your device or device hard drive as a cookie or similar type of file (such as clear gifs, web beacons, tags, and similar technologies that work on mobile devices) to collect data related to usage of the Website. "Cookies" are pieces of information that may be placed on your computer by a website for the purpose of collecting data to facilitate and enhance your communication and interaction with that website. Such data may include, without limitation, the address of the websites you visited before and after you visited the Website, the type of browser you are using, your Internet Protocol (IP) address, what pages in the Website you visit and what links you clicked on, the region where your device is located, and geo-IP data. We may use cookies to make your use of the Website more convenient, to enable us to administer or enhance our Website, or to protect the Website and its content from inappropriate use. Information that we collect from you via cookies and similar technologies will be stored in web server logs, which are records of the activities on our Website. The servers automatically capture and save the information electronically. If you want to stop or restrict the placement of cookies or flush any cookies that may already be on your computer or device, please refer to and adjust your web browser preferences. Further information on cookies is available at www.allaboutcookies.org. By deleting our cookies or disabling future cookies, you may not be able to access certain areas or features of ourWebsite, and some of the Website’s functionality may be affected.
· Site and Platform Analytics
We may work with third-party service providers who use the technologies described in this section to conduct website analytics to help us track and understand how visitors use our Website.One such provider is Google Analytics, a web analytics service provided byGoogle, Inc. (“Google”). Google Analytics uses cookies to help analyze how users use the Website. The information generated by these cookies about your use (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the Website, compiling reports on activity for its staff, and providing other services relating to web page activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. You may refuse the use of cookies by selecting the appropriate settings in your browser. By using the Website and accepting cookies, you consent to the processing of data about you by Google in the manner and for the purposes set out above. Please refer to the currently available opt-outs for Google Analytics by visiting https://tools.google.com/dlpage/gaoptout/.
How WeUse Your Information
We may use Individually IdentifiableInformation and other information as described herein including for the following purposes:
We reserve the right to use and disclose information that is not Individually Identifiable Information in any manner permitted by law except as otherwise provided in this Privacy Policy. Furthermore, we may permit our vendors and subcontractors to access your IndividuallyIdentifiable Information, but they are only permitted to do so in connection with performing services for us. They are not authorized by us to use the information for their own benefit.
As noted above, we may collect information that is not Individually Identifiable Information (“Non-PersonalInformation”). We may aggregate or de-identify Individually IdentifiableInformation so that the information does not personally identify you or anyone else, such as by using such information for analysis to understand how consumers are interacting with the Website and to improve the Website user experience. BecauseNon-Personal Information, including aggregate or de-identified information, does not personally identify you, we may collect, use and disclose Non-PersonalInformation for any purpose permitted by law. In some instances, we may combine Non-Personal Information with Individually Identifiable Information. If we combine any Non-Personal Information with Individually Identifiable Information, the combined information will be treated by us as IndividuallyIdentifiable Information.
Third-PartyLinks
As a convenience to you, we may provide links to third-party websites, apps, or services from within theWebsite. We are not responsible for the privacy practices or content of these third-party sites, and by providing a link, we are not endorsing or promoting such third-party sites.
Security
The security of your information is very important to us. We attempt to provide for the secure transmission of your information from your devices to our servers by utilizing encryption software. However, due to the inherent open nature of the Internet, we cannot guarantee that communications between you and UPLAM, or information stored on the Website or our servers, will be free from unauthorized access by third parties such as hackers, and your use of the Website demonstrates your assumption of this risk. We have put in place reasonable physical, electronic, and managerial procedures to safeguard the information we collect. Only those employees who need access to your information in order to perform their duties are authorized to have access to your Individually IdentifiableInformation. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us of the problem by contacting us via the information in the section below titled Contact.
DataRetention
We will retain your information for as long as your inquiry is active or as needed to provide you with the Website and for a reasonable time thereafter in accordance with our standard procedures or as necessary to comply with our legal obligations, to resolve disputes, and to enforce our agreements. Even if we delete some or all of your information, we may continue to retain and use anonymous or aggregated data previously collected. Please note that we will not be liable for disclosures of your data due to errors or unauthorized acts of third parties.
Protectionfor Children
Our Website is intended for users ages 18 and over. We do not knowingly collect Individually IdentifiableInformation from minors. When we become aware that Individually IdentifiableInformation (or other information that is protected under applicable law) from a child under 18 has been collected, we will use all reasonable efforts to delete such information from our databases. If you believe we might have any IndividuallyIdentifiable Information from or about a child under 18, please contact us at rm@uplam.com.
YOUR RIGHTS, CHOICES AND OPT OUT
Email opt-out
To opt out of any future promotional messages from us, you should send an unsubscribe request to us at rm@uplam.com. We will process your request within a reasonable time after receipt.
United States of America / Cross Border Data Transfers:
Our Website is maintained in the United States of America. By using the Website, you authorize the export of personal information to theUSA and its storage and use as specified in this Privacy Policy. Information stored in the USA may be subject to lawful requests by the courts or law enforcement authorities in the USA.
Changes to Policy
We reserve the right, at our discretion, to change, modify, add, or remove portions from this Privacy Policy at any time, provided that any such modifications will only be applied prospectively. We encourage you to periodically review the Website for the latest information on our privacy practices. Your continued use of the Website following the posting of any changes to this policy means you accept such changes.
Contact
For questions or concerns relating to privacy, we can be contacted at: rm@uplam.com
